GradCon22: Promotional Merchandise Case Study
UKRI Science and Technology Facilities Council (STFC) aimed to create a memorable Welcome Pack for their virtual GradCon22 conference, that would emphasise sustainability. The goal was to include items that not only aligned with the sustainable theme but were also practical and enjoyable for the recipients. Additionally, each pack needed to feature a card welcoming delegates and explaining the sustainable theme of the conference.
Our team collaborated closely with UKRI’s graduate committee to curate a selection of high-quality, sustainable items that would resonate with attendees. The final Welcome Pack included:
- Popcorn: A fun and tasty treat for the delegates (vegan and gluten free)
- Snood: A versatile and sustainable accessory, perfect for any season.
- Notebook: Made from recycled materials, ideal for jotting down session notes.
- Coloured Pencils: Eco-friendly pencils to add a touch of creativity.
- Welcome Postcard: A card welcoming delegates and explaining the sustainable theme of the conference.
All items were packaged in a branded box that reflected GradCon22’s commitment to sustainability. The box itself was made from recycled materials and designed to be reused.
Our team’s attention to detail and dedication to sustainability ensured that the Welcome Pack was not only impressive in quality but also bespoke, useful, and fun, catering to all tastes and occasions. The sustainable theme was communicated effectively, leaving a lasting positive impression on all attendees.